Singapore Airlines launches 2020 app challenge - Aircraft Interiors International
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Challenge Themes and Problem Statements 

Theme 1: Seamless travel experience

  1. How can we automate the process of identifying damaged baggage?
  2. How can we manage in-cabin baggage to ensure a smooth boarding experience?
  3. How can we re-imagine a customer’s life onboard Vistara flights?
  4. How can we use technology to reduce catering waste and automate the inflight delivery of pre-ordered meals?

Theme 2: People and operations

  1. How can we use gamification to assess the suitability of candidates for cabin crew roles?
  2. How can we leverage intuitive digital tools to assist engineers in pre-departure activities?

Theme 3: Beyond travel

  1. How can we enable new shopping experiences at physical touchpoints through personal mobile devices?

Theme 4: Travelling in the new norm

  1. How can we build robust capabilities that address customers’ concerns on their health and safety across their travel journey, both on ground and in flight?

Theme 5: New business opportunities

  1. How can SIA’s assets and global brand be leveraged to launch new products, services and businesses that are adjacent to and complement its core business?

Theme 6: Sustainability

  1. How can we develop new approaches to broaden our sustainability initiatives?

Finalists will be invited to pitch to Singapore Airlines’ senior management and top executives. Solutions with business potential will be fast-tracked into the SIA Accelerator Programme, where startups will build a proof-of-concept of their solution with the airline.


Up to five startups from the Grand Finale